The operation of the web platform Social Hub is very simple. The structure is based on columns. Each column is independent of the rest and may have different functions:
- Search Twitter, Facebook or Instagram.
- Custom text message to import texts from email or other sources.
- Column “List” for creating and exporting lists.
Once the user has chosen the column type, he can start receiving messages by creating searches, either by choosing a keyword (keyword type #hashtag) or a @username that we want to follow, or a combination from both.

The searches will give results instantly, because in the first instance the most recent messages are displayed. Next, the search will display the messages generated in real time.
The list columns contain messages that are easily selected by “drag and drop”. These messages can be edited to remove unwanted text or links.
Once the list has been drawn up and finished, it is published on the cloud in XML format. To find the location and structure of the generated XML files please refer to the section Documentation.
The messages will be displayed on screen via a client application connected to the graphics server. If you want to use CasparCG, we provide a client software and a convenient set of free templates for social media graphics (downloadable in the platform). If you want to buy the SocialTVHub graphics server (based on CasparCG) please visit the product page or contact us for more information.